A history of setting industry standards by letting consumers’ expectations for product performance and concerns for safety take center stage is Case’s real claim to fame.
Inventor Jerome Case founded the company in 1842. What began as a company meant to build threshing machines has been transformed into a major manufacturer of construction equipment. The [...]
Standing in the gale-force winds, the kid was looking queasy. We could all see the storm was growing more intense.
The rain had already plastered his hair to his forehead and his new black suit was starting to cling to him in ways Mr. Armani never intended.
A typhoon was coming — the seventh this summer to [...]
Ever heard of the Fuller Brush Man? You know, those legendary guys who came knocking on the front doors of America, selling brushes, mops and cleaners?
I was one of them, back in my early twenties.
I had just quit a job in an employment agency after four-and-a-half very long, very stressful days.
Confined for eight hours a [...]
The conference and speaking industry has really taken off in the last few years as people are now seeking greater fulfillment in their lives. It seems that many baby boomers are now realizing the end of their work life is drawing to a close and many are seeking the help of self proclaimed experts on [...]
Are you a small business owner who’s just getting started or a veteran who is eager to review the basics and generate more income through effective marketing? Walk through these 9 keys and turn your dread of marketing into a passion.
1. Craft your vision statement: Answer the question, “Why does my company exist?” [...]
Motivational speaker Anthony Robbins once said, “If you want to be successful, find someone who achieved the results you want and copy what they do, and you’ll achieve the same results.”
The last meeting that you had at your local office place wasn?t a big success. You needed to plan and manage certain things which you had no idea of. You didn?t plan out the number of total guest speakers at the event and nothing was known about their speaking times.
The guests had drink problem. After [...]
